Bolstered by First Lady Michelle Obama’s Reach Higher Initiative, school counselors are being called to the front lines of College Access work. However, much of the college access work appears to conceptualize a linear, p-16 “pipeline”, with the focus on developing individual traits and academic skills. This roundtable will present important cultural and systemic factors to be considered when developing large-scale college access programs, and will facilitate a discussion of these factors and the implications they may have for further research and program development.